Tag Archives: Data Processing

Data Science for Marketing Analytics

Data Science for Marketing Analytics: A practical guide to forming a killer marketing strategy through data analysis with Python, 2nd Edition

Turbocharge your marketing plans by making the leap from simple descriptive statistics in Excel to sophisticated predictive analytics with the Python programming language. Key Features Use data analytics […]

Pandas in Action By Boris Paskhaver

Pandas in Action introduces Python-based data analysis using the amazing pandas library. You’ll learn to automate repetitive operations and gain deeper insights into your data that would be impractical—or impossible—in Excel. Each chapter is a self-contained tutorial. Realistic downloadable datasets help you learn from the kind of messy data you’ll find in the real world.